Custom portfolio

Tell your story, your way. I have helped dozens of organizations shape their brand stories through carefully crafted communications materials, including speeches, videos and blogs. Here are some samples of my work.

Life near the Blos

Custom copy, Royal Roads University

What started as a master’s thesis turned into a touring photo exhibit and life-changing experience for Kathryn Thompson. In this alumni profile, I showcasing innovative research at the university and promote the MA in Professional Communication program.

'He changed my life, saved my life'

Video script, Visions Gala

Steve Palen and his wife, Liz Wight, didn’t talk about it, but they both thought his liver cancer would claim his life. But everything changed when they met Dr. Paul Sobkin. In this video, which was played at a fundraising, they share their touching story. Produced by Media One.

Extraordinary care inspires gift

Direct mail, Victoria Hospitals Foundation

Following a boating accident, Lyndsay Green’s life was saved by an outstanding team of caregivers at Royal Jubilee Hospital. She shares her story In this letter, which was designed to inspire others to give and formed part of a direct mail package for a $1.5-million campaign.

Life off the grid

News release, Royal Roads University

The culmination of two years of fieldwork across Canada and nearly 200 interviews, Prof. Phillip Vannini and photojournalist Jonathan Taggart released their book, Off the Grid: Re-Assembling Domestic Life. This release helped generate dozens of media hits.

Honouring our greatest minds

Honorary degree citations, Royal Roads

I have written citations for some of our country’s most accomplished individuals, including Adrienne Clarkson and Stephen Lewis, who said, “That was a remarkably generous citation and I profoundly appreciate it.” These citations are read at convocation and livestreamed.

Top holiday toys

Sponsored content, Vtech, iVillage

My young children are drawn to toys that are interactive and stimulating. I’m drawn to toys that offer a learning opportunity. In this promotional piece, I highlight five electronic learning toys from Vtech that make fabulous holiday gifts.