Custom portfolio
Tell your story, your way. I’ve helped dozens of organizations tell their stories through carefully crafted communications materials, including speeches, videos and branded features. Here are some samples of my work.
The best nature experiences in Northern B.C.
Branded feature, BC Ferries/Global News
From a rugged coastline dotted with First Nations villages to mountains wrapped in ribbons of mist, you can see it all on B.C. Ferries Vacations’ Inside Passage Wilderness Circle Tour.
6 tips for a low-waste holiday season
Branded feature, Metro Vancouver/Global News
With all the bows, baubles and boxes that the holiday season brings, the amount of waste we produce can increase – but that doesn’t have to be the case. Here are six ideas to get you started, presented by Metro Vancouver.
Life near the Blos
Custom copy, Royal Roads University
What started as a master’s thesis turned into a touring photo exhibit and life-changing experience for Kathryn Thompson. In this alumni profile, I showcasing innovative research at the university and promote the MA in Professional Communication program.
'He changed my life, saved my life'
Video script, Victoria Hospitals Foundation
Steve Palen and his wife, Liz Wight, didn’t talk about it, but they both thought his liver cancer would claim his life. But everything changed when they met Dr. Paul Sobkin. In this video, which was played at a fundraising, they share their touching story. Produced by Media One.
The science of habits: how to achieve your New Year’s resolutions
Branded feature, Pacific Blue Cross/Global News
It’s a predictable pattern: we indulge during the holidays, then make New Year’s resolutions to be healthier and eventually fall back into old habits. It isn’t easy making lasting lifestyle changes, but with better understanding of how habits form, we have better odds of success.
Extraordinary care inspires gift
Direct mail, Victoria Hospitals Foundation
Following a boating accident, Lyndsay Green’s life was saved by an outstanding team of caregivers at Royal Jubilee Hospital. She shares her story In this letter, which was designed to inspire others to give and formed part of a direct mail package for a $1.5-million campaign.
Life off the grid
News release, Royal Roads University
The culmination of two years of fieldwork across Canada and nearly 200 interviews, Prof. Phillip Vannini and photojournalist Jonathan Taggart released their book, Off the Grid: Re-Assembling Domestic Life. This release helped generate dozens of media hits.
How one person’s life was changed by a bladder cancer clinical trial
Branded feature, BC Cancer Foundation, Global News
When Danny Martin was diagnosed with Stage 4 bladder cancer in 2016, his chances of survival were slim. The cancer had spread to his lungs and doctors suggested he get his affairs in order. But then his luck changes when he was invited to participate in a clinical trial.
From lemonade stands to RESPs: teaching your children financial literacy
Branded feature, Envision Financial/Global News
With Canadian consumer debt reaching new heights (and continuing to climb), it’s never been more important to teach children financial literacy. If your finances aren’t in order, it’s an excellent time to meet with a financial adviser who can set you on the right path.
Honouring our greatest minds
Honorary degree citations, Royal Roads
I have written citations for some of our country’s most accomplished individuals, including Adrienne Clarkson and Stephen Lewis, who said, “That was a remarkably generous citation and I profoundly appreciate it.” These citations are read at convocation and livestreamed.